Not a widely known industry at present (still very young in SA), but with immense potential!It is a uniquely South African herbal tea made from the leaves and stems of the indigenous Cyclopia shrub, predominantly found growing naturally in specific fynbos areas ranging from Piketberg (Western Cape) to Port Elizabeth (Eastern Cape).
To protect the natural resource the Agricultural Research Council (ARC) and the South African Honeybush Tea Association (SAHTA) have begun to encourage sustainable Honeybush farming rather than the harvesting of the wild Honeybush.
Things to consider:
- Consumers worldwide are increasingly becoming interested in Honeybush tea because of its’ unique flavour and excellent health properties. It can also be used in dietary supplements, cosmetics and value added foods.
- Current SA crop is about 200 tons per year of which 80% is exported to 25 countries globally. Needless to say the supply is hugely inadequate for the demand!
- This specific commodity has been identified with the potential to double the sectors’ workforce.
For more info: South African Honeybush Tea Association; www.sahoneybush.co.za